Hello and thanks for your interest in our website. Along with other matters, we take your rights to privacy, data protection and informational self-determination extremely seriously. For this reason, we would like to share with you the following information:
Who are we?
Schmidt Spiele GmbH, Managing Directors: Axel Kaldenhoven and Martina Priemer, Lahnstraße 21, 12055 Berlin, Fax.: +49 (0)30/68 39 02 30, e-mail: email@example.com, Tel.: +49 (0)30/68 39 02 0
What happens in the event of the purely informational use of the website?
What happens with your data when you subscribe to receive our newsletter?
(1) You can subscribe to receive our newsletter by granting your consent. This newsletter informs you about our latest interesting offers. The goods and services purchased are indicated in the declaration of consent. The legal basis is then your consent in accordance with Article 6 para 1 figure 1 point a of the GDPR. We store your data until such time as you revoke your consent.
(2) We use the so-called double opt-in method for subscribing to our newsletter. This means that, once you subscribe, we send you an e-mail to the e-mail address you have provided us with in which we ask you to confirm that you wish to receive the newsletter. If you don’t confirm your subscription within 24 hours, your information will be blocked and automatically deleted after one month. Furthermore, we also save the IP address you used and the time of your subscription and confirmation. The purpose of this method is to prove your subscription and, if applicable, to be able to clarify any misuse of your personal data.
(3) We process the following data: Name, e-mail address, status, “double opt-in” status, “opt-out” status.
(4) You can revoke your consent for receiving the newsletter at any time and cancel your subscription for the newsletter. You can revoke your consent by clicking on the appropriate link of any newsletter or by sending a message to the contact data provided in the Legal Notice.
(5) We would like to point out that we evaluate your user behaviour when sending the newsletter. For this evaluation, the transmitted e-mails contain so-called web beacons / tracking pixels which represent one-pixel image files which are saved on our website. For the evaluation purposes, we link the data mentioned in paragraph 3 and the web beacons with your e-mail address and an individual ID. Links contained in the newsletter also contain this ID. Using the data collected in this way, we generate a user profile in order to customise the newsletter to your particular interests. When you read our newsletter, we capture which links you click on in the newsletter, and deduce from this information your own particular interests. We link this data with the actions you have performed on our website.
You can revoke this tracking activity at any time by clicking on the separate link provided in each e-mail or by informing us by means of a different means of contact. The information is stored for as long as you subscribe to our newsletter. Once you have unsubscribed to the newsletter, we store your date purely statistically and anonymous. Furthermore, such a tracking activity is not possible if have deactivated the display of images as standard in your e-mail program. In this case, the newsletter is not displayed in full and maybe you cannot use all of its functions. If you have the images shown manually, the aforementioned tracking is performed.
How do we use Google Analytics?
(1) This website uses Google Analytics, a website analysis service of Google Inc. (“Google”). Google Analytics uses so-called “cookies”, which are text files stored on your computer and enable the analysis of how you use the site. The information on your use of this website obtained via the cookie is generally transmitted to a Google server in the USA and stored there. In the event of the activation of the IP anonymisation on this website, your IP address will be abridged in advance by Google within the member states of the European Union or in other contractual states of the agreement pertaining to the European Economic Area. It is only in exceptional cases that the full IP address is sent unabridged to a Google server in the USA, where it is abridged. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activities and providing the operator of the website with other services relating to website activity and internet usage. The legal basis for this is Article 6, para 1, figure 1, point f of the GDPR, Article 6, para 1, figure 1, point f of the GDPR, according to which the processing of personal data is possible even without the consent of the data subject if the processing is necessary for protecting the legitimate interests of the responsible party or of a third party, provided they are not outweighed by the interests or basic rights and basic freedoms of the data subject which require the protection of personal data, especially if the data subject is a child. Our legitimate and business interest is to evaluate the user behaviour on our website. Your interests are protected by your preventive measures, which we describe later, and anonymisation. We have also concluded an order processing agreement with the provider, thereby ensuring our authority to give directives vis à vis the provider. We delete the data after 14 months at the latest.
(2) Google will not amalgamate the IP address transmitted as part of Google Analytics by your browser with other Google data.
(3) You may refuse the storage of cookies by selecting the appropriate setting of your browser software: however, please note that if you do this you may not be able to use the full functionality of this website. Furthermore, they can prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of these data by Google by downloading and installing the browser plug-in available from the following link: http://tools.google.com/dlpage/gaoptout?hl=de.
(4) This website uses Google Analytics with the “_anonymizeIp()” function. This means that IP addresses are processed in an abridged form: hence, it is not possible to infer a person’s identity. If a person’s identity can be inferred by means of data collected about you, this will immediately be excluded and, hence, the personal data immediately be deleted.
(5) We use Google Analytics in order to analyse the use of our website and in order to enable its regular improvement. By means of the statistics gained, we can improve our offer and design it so that it is more interesting for you as a user. In the case of exceptions in which personal data is transmitted to the USA, Google is subject to the EU-US Privacy Shield: https://www.privacyshield.gov/EU-US-Framework.
(7) This website also uses Google Analytics for the cross-device analysis of streams of visitors which is performed via a user ID. You can deactivate the cross-device analysis of your use via “My data”, “Personal data” in your customer account.
How do we use YouTube videos?
(1) We have incorporated YouTube videos in our online offer which are stored on http://www.YouTube.com and which can be played directly from our website. These are all incorporated in the “extended data protection mode”, i.e. no data about you as a user is transmitted to YouTube if you do not play the videos. It is only if you play the videos that the data mentioned in paragraph 2 are transmitted. We have no influence over this data transmission.
(2) By visiting the website, YouTube receives information that you have called up the relevant sub-page of our website. Furthermore, the data mentioned in paragraph 3 are transmitted. This occurs irrespective of whether YouTube provides a user account via which you are logged in, or if no user account exists. If you are logged in to Google, your data will be assigned directly to your account. If you do not wish for this data to be assigned to your YouTube profile, you must log out before activating the button. YouTube stores your data as use profiles and uses them for the purposes of advertising, market research and/or the needs-based design of its website. In particular, such an evaluation (even for users that are not logged in) serves the purpose of performing needs-based advertising and in order to inform other users of the social network about your activities on our website. You have a right of objection against the formation of these user profiles; however, you must address YouTube in order to implement this.
(4) We also maintain a company page with this provider. If you interact with this company page, it is possible that the provider processes your data as described in paragraphs 2 and 3.
(5) The legal basis for this is Article 6, para 1, figure 1, point f of the GDPR, Article 6, para 1, figure 1, point f of the GDPR, according to which the processing of personal data is possible even without the consent of the data subject if the processing is necessary for protecting the legitimate interests of the responsible party or of a third party, provided they are not outweighed by the interests or basic rights and basic freedoms of the data subject which require the protection of personal data, especially if the data subject is a child. We refer to our interest in direct advertising in accordance with recital 47 a.E GDPR.
Are we obliged to collect this data? What happens if we don’t collect this data?
There is no legal obligation to collect these data. However, it is possible that visiting our website is made more difficult if the data are not collected.
Who do we transmit the data to? And: do the data leave the European Union or the European Economic Area?
The following companies receive the aforementioned data, whereby the following applies should the data leave the European Union or the European Economic Area:
• Google Inc., 1600 Amphitheater Parkway, Mountainview, California 94043, USA; https://www.google.com/policies/privacy/partners/?hl=de.
Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, fax: +353 (1) 436 1001
Do we guarantee adequate data security?
We apply the latest technical measures for guaranteeing data security, in particular for protecting your personal data from risk during the transmission of data and from third parties gaining knowledge of such. They are always adapted in line with the current state of the art.
Cookies are still stored on your computer when using the website. Cookies are small text files which are stored on your hard disk by the browser you use and via which the party which places the cookie (in this case, us) certain information flows. Cookies cannot execute any programs or transmit any viruses to your computer. They serve the purpose of making the website more user friendly and more effective as a whole. The cookies are deleted upon expiry of the following deadline at the latest:
Which rights do you have?
You have several rights. You have the right to obtain information about your personal data which have been processed as well as the right to have them corrected or deleted, to restrict the processing, to object to their processing and to the transmissibility of the data. Furthermore, you have the option of lodging a complaint with our competent supervisory authority. We respectfully point out that these rights might be connected with conditions whose existence we will insist upon.
The web tracking on our website is: